Chrome Industries made the original messenger bag in 1995, using the seatbelt cut from an old Camaro. That propelled a new era of bags designed for traversing a city on two wheels. When they were approaching their 20-year anniversary, they reached out to me to help retell their story.
Read MoreOxigenesis is an emerging wellness brand that creates a wide range of supplements, from nutritionals to skin care. At the time that I engaged with them, their packaging system was all over the map…
Read MoreBorn in the 1950's California hot rod and racing scene, Bell founder Roy Richter revolutionized auto racing with the first dedicated crash helmet. Sixty years later, Bell invited me to help revolutionize their brand.
Read MoreEcology Action is a local nonprofit environmental organization that resides in a very unique space. Because of that, they needed a very unique brand.
Read MoreI was tapped by our good friends at Bell Helmets to update their e-commerce site in 2017. I jumped at the opportunity and gave the site a major facelift that performed 200% better at the checkstand.
Read MoreSuperactive partnered with Bell Helmets to create an entire education campaign surrounding the pursuit of addressing head protection.
Read MoreI was approached by Oxigenesis to create a new brand language for the sport supplement company. The initial scope of work was to design one new label for the sport supplement, using the original bottle and logo. That scope increased dramatically.
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